Podcast
Episode 55: Redefining Healthtech Startups
Featuring
Franco Kraiselburd, AsclepiiAshtyn Morris, VividFront
In this episode of Marketing Moves, we chatted with Franco Kraiselburd, the founder and CEO of Asclepii, a biotech startup redefining regenerative medicine. Franco discusses his inspiring journey from scientist to entrepreneur, the groundbreaking Artemis technology, and his mission to make advanced medical treatments affordable and accessible to all. Along the way, he shares valuable insights on mentorship, personal branding, and navigating challenges as a young founder in healthcare. Don’t miss this thought-provoking conversation about innovation, passion, and the future of medicine.
Prefer to read instead of listen? Here's what we discussed:
Franco Kraiselburd's passion for science began at the age of 12, sparked by a middle school project in Brazil. This interest grew as he conducted research across five countries, eventually leading him to develop Artemis. This groundbreaking technology aims to make regenerative medicine affordable by slashing the cost of cell therapy from $30,000 to $300. Franco's journey is not just about technological advancements but also about building ecosystems and fostering passionate teams. His vision is to democratize regenerative medicine, making it as accessible as everyday consumer products.
The Future of Regenerative Medicine and Healthtech Startups
Franco's work at Asclepii is a testament to the potential of medical technology companies and biotech innovations. By likening his company's mission to Netflix's model of scaling services, Franco emphasizes the importance of creating ecosystems in healthtech startups. The development of Artemis is just one example of how personalized medicine and digital health innovations can revolutionize healthcare accessibility.
Key Insights from the Podcast
Early Scientific Passion
Franco's scientific journey began with a school project, leading to a lifelong passion for research and innovation. His story underscores the importance of finding one's passion and pursuing it relentlessly.
Artemis Technology
This innovation is set to revolutionize regenerative medicine by drastically reducing costs, making it accessible to a broader audience. Artemis is a prime example of how biotech innovations can impact healthcare.
Building Ecosystems
Franco highlights the importance of creating ecosystems within healthtech startups. By surrounding himself with passionate and dedicated individuals, he has built a company that thrives on collaboration and innovation.
Founder-Led Marketing
Franco discusses the necessity of founder-led marketing in establishing a personal brand and securing deals. His experience shows that building a personal brand can significantly impact a startup's success.
Cultural Experiences
Having lived in multiple countries, Franco shares insights into the cultural differences that have shaped his professional journey. This experience has equipped him with the skills to navigate diverse markets effectively.
The Impact of Asclepii on Global Healthcare
Franco's vision for Asclepii is to eliminate financial barriers in healthcare, ensuring that advanced medical technologies are accessible to all. By integrating health data analytics and remote patient monitoring, Asclepii aims to improve healthcare outcomes globally. Franco's work exemplifies the transformative potential of healthtech startups in addressing pressing healthcare challenges.
Conclusion
Franco Kraiselburd's journey with Asclepii highlights the power of passion, innovation, and strategic ecosystems in healthtech startups. As a thought leader in the industry, Franco's work serves as an inspiration for aspiring entrepreneurs and innovators. By making regenerative medicine accessible, Asclepii is paving the way for a future where advanced healthcare technologies are within everyone's reach.